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Moo’s Law


Moo’s Law is the latest title from successful investor Jim Mellon to help readers understand the investment landscape in cultivated meat. As this is a rapidly growing industry with new companies popping up and new technology being developed each month, we will endeavour to provide regular updates on this page. Check back in to find articles on the most exciting new tech breakthroughs and press releases on the financials of some of the largest companies featured in Moo’s Law™.
Plant-Based, Cellular Agriculture Products to Replace 50 Percent of Meat in 10 Years: Jim Mellon

Jim Mellon, the billionaire investor-author, has said the food production industry will transform as early as 2030 and that 50 percent of all meat eaten by humans on the planet will either be plant-based or cell ag (cellular agriculture) produced within the…...

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Plantbased Business Hour Interview with Jim Mellon and Elysabeth Alfano

Investor and Author of Moo’s Law: An Investor’s Guide to the New Agrarian Revolution, Jim Mellon, joins me on The Plantbased Business Hour to discuss his vision for the global shifting food supply chain. Tune in to hear this billionaire’s predictions and top…...

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Got Oats? Disrupting Dairy Sustainably

Got Oats? Disrupting Dairy SustainablyDownload The post Got Oats? Disrupting Dairy Sustainably appeared first on Moo's Law....

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Is eating meat bad for the environment?

The post Is eating meat bad for the environment? appeared first on Moo's Law....

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Are you ready for the chicken nugget revolution?

The post Are you ready for the chicken nugget revolution? appeared first on Moo's Law....

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A nation of animal lovers? Dream on

“Britain prides itself on being a nation of animal lovers,” says The Times. But while we lavish attention on our pets, we allow far too much cruelty to be inflicted on farm animals. Last week’s horrific footage of a farmworker…...

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Lab-grown chicken start-up slashes production costs

Israel’s Future Meat pulls forward timetable for reaching price parity with real poultry The post Lab-grown chicken start-up slashes production costs appeared first on Moo's Law....

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Ocean trawling emits as much CO2 as global aviation, study finds

Researchers call for carbon-rich seabed to be left undisturbed The post Ocean trawling emits as much CO2 as global aviation, study finds appeared first on Moo's Law....

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First lab-grown ‘clean caviar’ created in the UK

The post First lab-grown ‘clean caviar’ created in the UK appeared first on Moo's Law....

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READ: Jim Mellon’s interview with Phil Newman, editor of Longevity Technology

Longevity, biotech, investment, sustainability and ethics: Jim Mellon’s new book, MOO’S LAW, addresses the opportunities and challenges of our need for protein. The post READ: Jim Mellon’s interview with Phil Newman, editor of Longevity Technology appeared first on Moo's Law....

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WATCH: Jim Mellon’s interview for Future Food Finance with David Stevenson

David Stevenson caught up with Jim Mellon back in January for a wide-ranging discussion of the whole future food space, with a particular focus on cellular, lab grown meat alternatives. The post WATCH: Jim Mellon’s interview for Future Food Finance…...

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LISTEN: Jim Mellon on the The Food Tech Show With Michael Wolf

Jim appeared on the podcast of Michael Wolf, executive editor of The Spoon, to discuss the economics of cultured meat. The post LISTEN: Jim Mellon on the The Food Tech Show With Michael Wolf appeared first on Moo's Law....

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